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Why Should Google Be Scared?
Digital Marketing Lily Schultz 28/3/23 Digital Marketing Lily Schultz 28/3/23

Why Should Google Be Scared?

With the recent rise in discussion circling Chat GPT and other platforms increasing in popularity within the search engine space - I thought it would be a relevant time to comment on how I source and validate information online.

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How will Chat GPT change the marketing game?
Digital Marketing Andi Campisi 23/2/23 Digital Marketing Andi Campisi 23/2/23

How will Chat GPT change the marketing game?

Lately, there's been all this talk about ChatGPT and how AI will take over our jobs, and even the world. Should we be really worried? Have you tried out ChatGPT yourself? Still weighing out whether to incorporate this new tech into your workflow and processes?

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.au Domains: What is it and what does this mean for your website?
Digital Marketing Ben Jowett 21/11/22 Digital Marketing Ben Jowett 21/11/22

.au Domains: What is it and what does this mean for your website?

For years we’ve all been used to recognising a local Aussie business by the “.com.au” tacked on to the end of their website’s domain name. But now, in classic Australian fashion, we’re shortening the name.

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The Comeback of Billboard Advertising
Marketing, Digital Marketing Carynna Teh 22/2/22 Marketing, Digital Marketing Carynna Teh 22/2/22

The Comeback of Billboard Advertising

In recent years, the rise in the digitalisation of billboards has opened new doors for this medium. These smart screens are allowing businesses to display engaging, adaptive, and personalised advertisements through utilising pixel tags, motion and sound detectors, and facial detectors.

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