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Copywriting/Marketing Manager Position Available

Do you love to write, edit, proofread, and create amazing content to help individuals, business owners, and entreprenuers achieve their goals? Social Star is looking for a copywriting expert to join the team in-house to provide a variety of word-related tasks.

  Responsibilities:   Determine advertising approaches for individual clients by consulting with clients and management, using Social Star methodology, and studying client products and services.  Write social media content to run across various social media platforms as appropriate for each client.  Remain up to date with industry trends.  Provide copywriting services for a variety of customers, brands, and businesses as needed.  Write and/or review copy for publication to ensure conformity with accepted rules of grammar, style, and format.  Collect and analyse facts about industry and write materials to be used on company website and for potential and existing customers.   Main Duties:   Through providing copywriting, research, and proofing , continually improve Social Star website and social media channels to increase lead generation and traffic.  Research and report monthly on proposed changes and improvements and report on last month’s changes.  Reviewing copy for online publication to ensure correct language style is used, including grammar and spelling.  Write appropriate social media posts to promote client visibility and achieve client goals.  Investing, interviewing and researching technical and industry-based information for posts, newsletters, and publications.  Create, write, and manage newsletters and social media posts in conjunction with the Community Manager.   Qualification/s Required:   Higher education degree in English, marketing, or a related field.   Essential Skills:   Background and competence in marketing-related copywriting.  Creativity and ability to think outside of the box.  Ability to work in a team environment and make decisions with other staff members.  Working knowledge of LinkedIn and social media scheduling software.  Ability to understand and grasp the culture and objectives of individual businesses and brands, in order to quickly and accurately.  Ability to be productive working independently.   Employment Experience:   Minimum 2 years working in writing related field.  Minimum experience 5 years providing copywriting services.  Experience working independently.  Experience preparing the writing of others for various uses.

Responsibilities:

Determine advertising approaches for individual clients by consulting with clients and management, using Social Star methodology, and studying client products and services.

Write social media content to run across various social media platforms as appropriate for each client.

Remain up to date with industry trends.

Provide copywriting services for a variety of customers, brands, and businesses as needed.

Write and/or review copy for publication to ensure conformity with accepted rules of grammar, style, and format.

Collect and analyse facts about industry and write materials to be used on company website and for potential and existing customers.

Main Duties:

Through providing copywriting, research, and proofing , continually improve Social Star website and social media channels to increase lead generation and traffic.

Research and report monthly on proposed changes and improvements and report on last month’s changes.

Reviewing copy for online publication to ensure correct language style is used, including grammar and spelling.

Write appropriate social media posts to promote client visibility and achieve client goals.

Investing, interviewing and researching technical and industry-based information for posts, newsletters, and publications.

Create, write, and manage newsletters and social media posts in conjunction with the Community Manager.

Qualification/s Required:

Higher education degree in English, marketing, or a related field.

Essential Skills:

Background and competence in marketing-related copywriting.

Creativity and ability to think outside of the box.

Ability to work in a team environment and make decisions with other staff members.

Working knowledge of LinkedIn and social media scheduling software.

Ability to understand and grasp the culture and objectives of individual businesses and brands, in order to quickly and accurately.

Ability to be productive working independently.

Employment Experience:

Minimum 2 years working in writing related field.

Minimum experience 5 years providing copywriting services.

Experience working independently.

Experience preparing the writing of others for various uses.

Andrew Ford

Social Star, Level 4, Suite 402, 517 Flinders Lane, Melbourne, Australia

Marketing expert Andrew Ford, the founder of Social Star, has discovered the secret of ‘Powerful Branding’. With a fire for unleashing people’s inner brand and developing business models to generate profit from an individual’s passions, Andrew leverages ground-breaking digital and social media marketing techniques to create digital strategies for clients to attract maximum opportunities. Having established a strong name for himself in the field, Andrew blends traditional business techniques with now-necessary tools for entrepreneurs to achieve scale, quality, and influence in their niche. Andrew’s comprehensive business background and qualifications consist of a Bachelor of Business (Marketing) (RMIT 2003), a Graduate Certificate in Management (MBA Executive Program, University of Sydney 2005), and a Masters of Entrepreneurship and Innovation (Swinburne University 2011). Continually on the cutting edge of his own education, Andrew has tested his marketing theories in forums such as the BCG Business Strategy Competition, which he won in 2005 against all Victorian MBA schools, and the Venture Cup Business Plan Competition (Swinburne University 2003), which he won in the Masters category. With experience working at Hewlett-Packard, Sensis (Telstra) and IBM, Andrew also has mentored dozens of junior staffs to help them achieve their professional goals. Meeting and influencing high-profile public figures helped Andrew to realise just how many professionals require more understanding and control of their public brands or appearance, and need help with the skills to use the many amazing free tools at their disposal to generate success. At Social Star, Andrew consults with clients to uncover their personal brand – both where it is today and where it can be tomorrow – and refine and define how that should be displayed in social media in order to attract their perfect target audience. Andrew mentors his clients to rapidly grow their business’ audiences, resulting in larger potential client bases and higher revenue. Applying formulas that integrate over twenty years of Andrew’s business experience and fifteen years of formal business education, Social Star specialises in building clarity and velocity for clients’ brands using the ‘Understand, Build and Leverage’ methodology. ‘Having a Personal Business enables people to have an authentic, congruent connection with their valued clients and partners, using their brand as the bridge,’ says Andrew. ‘I’m highly driven to work with the new breed of entrepreneurs and small business owners – people who have a passion for making the world a better place. Traditional business models are stepping aside as people follow their innermost dreams and my role is to see them operate within their values while creating wealth. Some people think you have to sacrifice what you love to be successful in your business, yet it is actually the opposite. Follow your passion and success will come.’ Lecturing at Swinburne University from 2009 to 2011 on brand dynamics and digital marketing, presenting at numerous conferences, and consulting to hundreds of clients, Andrew has seen his philosophy work that if you follow your unique path, based on your skills, experience, values and goals, you will automatically attract the opportunities you desire and achieve the success you deserve. Living his mantra, Andrew has created a successful business and attracts high-profile clients including musicians, athletes, authors, models, entrepreneurs, professionals and small business owners, helping them find their ‘why’ in their business and fulfilment in their lives. Business for Andrew is more than work, it’s personal. Running a personal business means that he is able to fulfil all of his values rather than separating his life from work. It supports his two boys while providing social opportunities, educational development, fitness opportunities, spiritual fulfilment and many valuable friendships. Social Star has now become the vehicle for Andrew to crystallise his mission in the world, to help people love what they do, supporting his ‘why’, that if more people loved what they did, the world would be a better place.

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